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Valuable messages in attractive writing

Calligraphy (the art of beautiful script) and hand lettering (artistic, creative writing) are very much in vogue. Both topics are featured on the special stamp in a vibrant yet precise way.

People who wish to show their special appreciation to recipients still write their letters by hand – and more and more are doing so. Personal handwriting is not just an expression of someone’s personality, but also indicates that the writer values their message to the recipient. Even in the age of e-mail and WhatsApp, the art of beautiful writing is making a comeback. That’s why the special stamp designed by Rebekka Moser, an artist from Thun, focuses on this art form. The stamp motif features the words “precious messages” in five languages and five different fonts. This allows the senders of such messages to frank their letters in an appropriate style. The stamp aims to inspire people to write and, in particular, to use personal calligraphy. It’s also certain to delight the Swiss Calligraphy Society, which is celebrating its 30th anniversary this year.

Jürg Freudiger

Rebekka Moser Born in 1967 in Aeschi bei Spiez, where she also grew up. The artist lives in Thun and is passionately devoted to her creative pursuits – not just hand let- tering, but also decoration and arts and crafts. She finds inspiration during her frequent travels with her partner.

Interview with Rebekka Moser

Ms Moser, this special stamp project is the first time you’ve created
small-format art. What was the greatest challenge when designing the stamp?

The major design challenge was actually the size of the stamp. It was no mean feat to arrange five lines of text in different fonts and ensure the text remained read- able while still producing a coherent, harmonious picture.

What was your approach to producing the stamp motif?

My first step was to create the text lines using various templates and piece them together like a puzzle. After discussing the initial drafts with the product -manager, I set about creating the definitive stamp motif. As I drew or wrote everything by hand, I had to work extremely carefully, ensuring my mind was fully focused. I couldn’t draw the motif in 1:1 format. The template was magnified sevenfold for production. So I had to keep on trying to envisage the stamp in the original format. When it was finally reproduced on a few square centimetres, it confirmed what I’d imagined – and the outcome speaks for itself.

Hand lettering is currently very much in vogue. Do you think this trend will continue?

I suspect it will. There’s huge interest in courses and training opportunities. It’s a popular pastime, especially for women, and an enjoyable form of creative expression. There is also a trend towards adding more colour. Hand lettering techniques are also changing and developing. From traditional script to spray techniques, the methods are very diverse. 

I’m sure you also like writing letters and postcards yourself. How does it feel to now be able to use your “own” stamps on them?

I feel a whole host of different emotions when sticking my “own” stamps onto my letters. It fills me with great pride that I have created a small piece of art which conveys messages – far beyond national borders. I feel honoured to have been given the privilege of designing a stamp. 

Which other work – apart from the stamp – are you especially proud of and why? 

All of my work is original – there are no copies. That means every piece is individual and unique, which I find tremendously satisfying. But I have very fond memories of a piece I produced before Easter – I painted different motifs and texts on 35 goose eggs. The curve of the eggs took a lot of getting used to and proved extremely challenging. They were also very fragile. After many hours of work, I managed to complete the project in time for Easter – all of the eggs remained intact, and the customer was delighted.